If there's one thing I could get every small business owner to really believe when it comes to marketing, it's this: Consistency. Is. Everything. You don’t have to be a video editing pro. You don’t need to go viral. You don’t need a perfect Instagram grid or animations in every Reel. What matters most is showing up. The algorithms on TikTok, Instagram, and Facebook are literally … [Read more...] about Marketing with Maddie: Consistency Over Everything
About Madelyn Houser Webb
The Digital Marketplace Revolution: Why Your Chamber Needs One Now
Adapt or fall behind—learn how to bring your chamber into the future of commerce. In today’s fast-paced digital economy, chambers of commerce and membership-based organizations face a critical choice: embrace innovation or risk falling behind. The traditional methods of fostering member connections and driving local commerce are no longer enough. To remain relevant, competitive, and valuable to … [Read more...] about The Digital Marketplace Revolution: Why Your Chamber Needs One Now
Building Member Loyalty: Strengthening Connections Through Innovative Approaches
Loyalty is the lifeblood of any membership-based organization. Whether you're managing a chamber of commerce, an economic development department, or any other organization that thrives on member engagement, the challenge remains the same: How do you not only attract members but also retain them for the long haul? The answer lies in creating meaningful connections that go beyond basic membership … [Read more...] about Building Member Loyalty: Strengthening Connections Through Innovative Approaches
How to Create a Thriving Online Community
Key Strategies for Building a Thriving Online Community 1. Engage with Your Audience Regularly Consistent engagement is crucial to maintaining an active and vibrant community. Use social media platforms, newsletters, and community forums to keep in touch with your audience. Respond to comments, ask for feedback, and create interactive content that encourages participation. Hosting regular … [Read more...] about How to Create a Thriving Online Community
Future-Proofing Membership Directories: The Importance of Digital Transformation
For economic development organizations, chambers of commerce, and other member-based groups, the transition to digital platforms is not just a trend, but a necessity. Member Marketplace Inc’s Member Connection Marketplace offers a modern, dynamic alternative that surpasses the capabilities of traditional directories. Here’s why making the switch is essential for future-proofing your … [Read more...] about Future-Proofing Membership Directories: The Importance of Digital Transformation