If a community wants to help small businesses succeed, you might ask: “Can’t we just create a Facebook group?” You can. And many communities do. But if you’ve ever been in one of those groups, you’ve probably noticed something... It’s noisy.It’s random.And it rarely moves the needle for the businesses who need help the most. So what’s the difference between a Buy Local Facebook Group and a … [Read more...] about Facebook Groups vs. Local Marketplaces: What’s Best for Supporting Small Business?
About Cherie Edilson
AI for Small Businesses: The Game Changer Main Street Retailers & Handmade Businesses Can’t Ignore
If you’re a small business owner, especially a local retailer or handmade seller, you probably remember the shift that e-commerce brought in 2020. As the world moved online, businesses that adapted thrived, while those that resisted struggled to keep up. Now, a new wave of transformation is here—Artificial Intelligence (AI). And just like e-commerce, it’s not just for big brands. For small … [Read more...] about AI for Small Businesses: The Game Changer Main Street Retailers & Handmade Businesses Can’t Ignore
How the Marketplace Request Feature Can Help Drive Leads to Your Businesses
The "Request" feature on the new Member Connection Marketplace is here to empower organizations by strengthening ties within their networks and communities. It’s designed to encourage businesses and individuals to "look local first" when seeking products or services. Whether you’re a membership organization connecting businesses across regions or a local economic development group supporting … [Read more...] about How the Marketplace Request Feature Can Help Drive Leads to Your Businesses
12 Must-Read Books for Small Business Owners in 2025
As a small business owner, staying inspired and informed is key to growth and resilience. Running a business is an ongoing learning process, and books have always been my go-to for fresh ideas, strategic insights, and the occasional nudge of encouragement. This list combines books I’ve read (and re-read) that continue to offer new wisdom with a few I’m excited to explore in 2025. Each one is … [Read more...] about 12 Must-Read Books for Small Business Owners in 2025
Preparing for Black Friday, Small Business Saturday, and Cyber Monday: A Complete Guide for Small Business Owners
The holiday shopping season is right around the corner, and for small business owners, this period brings immense opportunity. Black Friday, Small Business Saturday, and Cyber Monday mark the kick-off for holiday spending and are peak times for generating sales, reaching new customers, and rewarding loyal ones. Planning ahead is crucial, so here’s your ultimate guide to preparing your business and … [Read more...] about Preparing for Black Friday, Small Business Saturday, and Cyber Monday: A Complete Guide for Small Business Owners