Every day online, people ask the same kinds of questions. “Does anyone know a good accountant?” “Looking for a local contractor.” “Who should I use for marketing?” “Any bakery recommendations?” These conversations happen constantly. In Facebook groups, Reddit threads, neighborhood pages, text messages, and community conversations. And whether we realize it or not, they reveal something … [Read more...] about The Future of Local Business Visibility May Belong to Trusted Ecosystems
3 Things Leaders Can Be Doing Right Now to Create a More Successful Business Marketplace
What Can You Can Be Doing Right Now to Create a More Successful Business Marketplace? Many organizations launch a business directory… but the ones that truly gain traction are the ones that turn into a marketplace that is actively guided and energized over time. Here are 3 simple things economic development organizations, chambers, downtown groups, and community leaders can start doing now to … [Read more...] about 3 Things Leaders Can Be Doing Right Now to Create a More Successful Business Marketplace
Facebook Groups vs. Local Marketplaces: What’s Best for Supporting Small Business?
If a community wants to help small businesses succeed, you might ask: “Can’t we just create a Facebook group?” You can. And many communities do. But if you’ve ever been in one of those groups, you’ve probably noticed something... It’s noisy.It’s random.And it rarely moves the needle for the businesses who need help the most. So what’s the difference between a Buy Local Facebook Group and a … [Read more...] about Facebook Groups vs. Local Marketplaces: What’s Best for Supporting Small Business?
How the Marketplace Request Feature Can Help Drive Leads to Your Businesses
The "Request" feature on the new Member Connection Marketplace is here to empower organizations by strengthening ties within their networks and communities. It’s designed to encourage businesses and individuals to "look local first" when seeking products or services. Whether you’re a membership organization connecting businesses across regions or a local economic development group supporting … [Read more...] about How the Marketplace Request Feature Can Help Drive Leads to Your Businesses
How to Create a Thriving Online Community
Key Strategies for Building a Thriving Online Community 1. Engage with Your Audience Regularly Consistent engagement is crucial to maintaining an active and vibrant community. Use social media platforms, newsletters, and community forums to keep in touch with your audience. Respond to comments, ask for feedback, and create interactive content that encourages participation. Hosting regular … [Read more...] about How to Create a Thriving Online Community