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The Future of Local Business Visibility May Belong to Trusted Ecosystems

May 27, 2026 By Cherie Edilson

Every day online, people ask the same kinds of questions. “Does anyone know a good accountant?” “Looking for a local contractor.” “Who should I use for marketing?” “Any bakery recommendations?” These conversations happen constantly. In Facebook groups, Reddit threads, neighborhood pages, text messages, and community conversations. And whether we realize it or not, they reveal something … [Read more...] about The Future of Local Business Visibility May Belong to Trusted Ecosystems

Filed Under: Blog Tagged With: Member Engagement, Member Retention, Online Community, Online Marketplaces, Small Business

3 Things Leaders Can Be Doing Right Now to Create a More Successful Business Marketplace

May 13, 2026 By Cherie Edilson

What Can You Can Be Doing Right Now to Create a More Successful Business Marketplace? Many organizations launch a business directory… but the ones that truly gain traction are the ones that turn into a marketplace that is actively guided and energized over time. Here are 3 simple things economic development organizations, chambers, downtown groups, and community leaders can start doing now to … [Read more...] about 3 Things Leaders Can Be Doing Right Now to Create a More Successful Business Marketplace

Filed Under: Blog Tagged With: Chamber of Commerce, Economic Development, Online Community, Online Marketplaces, Small Business

2026 Collabs That Actually Matter

January 19, 2026 By Cherie Edilson

Collaboration is not new for small businesses. What is changing is which collaborations are worth your time. As we look ahead to 2026, the partnerships that matter most are not about chasing reach or jumping on every opportunity. They are about alignment, visibility, and shared value. Here are the collaborations that are making a real difference. Local-first partnerships.Businesses that work … [Read more...] about 2026 Collabs That Actually Matter

Filed Under: Blog Tagged With: Online Marketplaces, Small Business

Facebook Groups vs. Local Marketplaces: What’s Best for Supporting Small Business?

April 1, 2025 By Cherie Edilson

If a community wants to help small businesses succeed, you might ask: “Can’t we just create a Facebook group?” You can. And many communities do. But if you’ve ever been in one of those groups, you’ve probably noticed something... It’s noisy.It’s random.And it rarely moves the needle for the businesses who need help the most. So what’s the difference between a Buy Local Facebook Group and a … [Read more...] about Facebook Groups vs. Local Marketplaces: What’s Best for Supporting Small Business?

Filed Under: Blog Tagged With: Economic Development, Online Community, Online Marketplaces, Small Business, Social Media

Building Member Loyalty: Strengthening Connections Through Innovative Approaches

August 23, 2024 By Madelyn Houser Webb

Loyalty is the lifeblood of any membership-based organization. Whether you're managing a chamber of commerce, an economic development department, or any other organization that thrives on member engagement, the challenge remains the same: How do you not only attract members but also retain them for the long haul? The answer lies in creating meaningful connections that go beyond basic membership … [Read more...] about Building Member Loyalty: Strengthening Connections Through Innovative Approaches

Filed Under: Blog Tagged With: Member Retention, Online Marketplaces

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