What Can You Can Be Doing Right Now to Create a More Successful Business Marketplace? Many organizations launch a business directory… but the ones that truly gain traction are the ones that turn into a marketplace that is actively guided and energized over time. Here are 3 simple things economic development organizations, chambers, downtown groups, and community leaders can start doing now to … [Read more...] about 3 Things Leaders Can Be Doing Right Now to Create a More Successful Business Marketplace
Facebook Groups vs. Local Marketplaces: What’s Best for Supporting Small Business?
If a community wants to help small businesses succeed, you might ask: “Can’t we just create a Facebook group?” You can. And many communities do. But if you’ve ever been in one of those groups, you’ve probably noticed something... It’s noisy.It’s random.And it rarely moves the needle for the businesses who need help the most. So what’s the difference between a Buy Local Facebook Group and a … [Read more...] about Facebook Groups vs. Local Marketplaces: What’s Best for Supporting Small Business?
The Case for Marketplaces: Why Your Chamber of Commerce Needs a Marketplace, Not Just a Directory
In today's digital age, businesses are constantly seeking ways to enhance their online presence and connect with their target audience effectively. One of the fundamental choices they face is whether to list themselves in a traditional business directory or to leverage the power of an online marketplace. While both options serve as platforms for businesses to showcase their products or services, … [Read more...] about The Case for Marketplaces: Why Your Chamber of Commerce Needs a Marketplace, Not Just a Directory
The Importance of Shopping Local: Supporting Your Community and Economy
In today's globalized world, where online shopping and multinational corporations dominate the retail landscape, it's easy to overlook the importance of shopping locally. However, supporting local businesses is more critical than ever. This blog article will explore the numerous benefits and reasons why shopping local should be a priority for individuals and communities alike. Economic … [Read more...] about The Importance of Shopping Local: Supporting Your Community and Economy
From Start to Cart: How California SBDC’s Program is Revolutionizing E-Commerce for Small Business Owners
Now more than ever, it's crucial for businesses to have a strong online presence. As a product-based business owner, it can be challenging to navigate the complex world of e-commerce. That's where California Shop Small's 'From Start to Cart' program comes in. This 6-week program, an initiative of the Orange County Inland Empire Small Business Development Network (SBDC) and Northern California … [Read more...] about From Start to Cart: How California SBDC’s Program is Revolutionizing E-Commerce for Small Business Owners