In today's digital age, where impersonal interactions seem to dominate our online experiences, small businesses often struggle to create meaningful connections with their target audience. However, harnessing the power of personal photos and videos can be a game-changer. In this blog post, we will delve into the reasons why it is crucial for small businesses to embrace personal visuals on their … [Read more...] about Capturing Moments: The Power of Personal Visuals in Small Business
The Importance of Shopping Local: Supporting Your Community and Economy
In today's globalized world, where online shopping and multinational corporations dominate the retail landscape, it's easy to overlook the importance of shopping locally. However, supporting local businesses is more critical than ever. This blog article will explore the numerous benefits and reasons why shopping local should be a priority for individuals and communities alike. Economic … [Read more...] about The Importance of Shopping Local: Supporting Your Community and Economy
Building a Successful E-Commerce Marketplace Takes Everyone: The importance of buy-in from all stakeholders on an online community marketplace
If you've ever purchased from an e-commerce marketplace, 1. you're among 80% of the population in doing so, and 2. you know the ease of shopping online for products and services without having to leave your home. As consumers, we have access to a world of shopping right at our fingertips. But have you ever thought about the importance of buy-in from all the stakeholders that utilize and promote … [Read more...] about Building a Successful E-Commerce Marketplace Takes Everyone: The importance of buy-in from all stakeholders on an online community marketplace
From Start to Cart: How California SBDC’s Program is Revolutionizing E-Commerce for Small Business Owners
Now more than ever, it's crucial for businesses to have a strong online presence. As a product-based business owner, it can be challenging to navigate the complex world of e-commerce. That's where California Shop Small's 'From Start to Cart' program comes in. This 6-week program, an initiative of the Orange County Inland Empire Small Business Development Network (SBDC) and Northern California … [Read more...] about From Start to Cart: How California SBDC’s Program is Revolutionizing E-Commerce for Small Business Owners
5 Steps Your Community Can Take to Counter the “Amazon Effect” on Local Businesses
With e-commerce and online shopping becoming more popular, it is becoming increasingly difficult for brick-and-mortar stores to stay competitive. Consumers are drawn to the convenience of online shopping through marketplaces, and often opt for the convenience rather than physically going to a store. As a result, many traditional businesses have been hurt by the rise in popularity of online … [Read more...] about 5 Steps Your Community Can Take to Counter the “Amazon Effect” on Local Businesses